The Big Christmas Press Show 2024 was a huge success, attended by over 700 media who met with the 62 brands and retailers showcasing their latest releases ahead of this year's Christmas season.
In attendance were a variety of homeware brands and retailers including:
Following The Big Christmas Press Show and meeting with senior journalists and broadcasters, Thermos, Russell Hobbs and Not On The High Street featured on ITV This Morning.
Housewares News spotlighted Dualit, Russell Hobbs, Thermos, Morphy Richards, Robert Welch, Uncanny Brands and Not On The High Street in their article wrapping up The Big Christmas Wishlist Awards.
Dualit, Thermos, Morphy Richards, Not On The High Street, B&M and Robert Welch received coverage in The Mirror discussing the top 10 biggest products this golden quarter.
As the countdown to Christmas ramped up the coverage continued to roll in for these homeware household brands and retailers.
The Big Christmas Wishlist Awards, exclusive to The Big Christmas Press Show, shortlist the top products per category ahead of Christmas. These span 12 categories and in 2024 were judged by 8 industry experts and celebrity judges including, Ollie Locke, Kate Hardcastle and Rosie Nixon.
The Big Christmas Wishlist Award winners and esteemed judge's picks are unveiled at the show during an awards ceremony and then sold to the press. Homeware brands Morphy Richards, Thermos, Dualit, B&M, Robert Welch and Uncanny brands were amongst these top winners which received coverage in multiple national publications. Good Housekeeping were among the publications to attend the show and feature many of our clients as a result.
Laura Ashley, B&M, Russell Hobbs, Dualit, Morphy Richards, QVC, Bramwell Brown, Thermos, Robert Welch, Dobbies, Burton McCall
Country Living, Good Housekeeping, ITV, House Beautiful, The Telegraph, BBC, HELLO!, Glamour, Grazia, Sky, Ideal Home, Fabulous, OK!, Woman & Home, The Daily Mail, Heat, Closer
The 700+ strong media in attendance were comprised of senior editors, writers, broadcasters, influencers and more from titles such as Country Living, Good Housekeeping, ITV This Morning, ITV Regions, House Beautiful, The Telegraph, BBC, HELLO!, Glamour, Grazia, Sky, Ideal Home, Fabulous, OK!, Woman & Home, The Daily Mail, Heat, Closer and hundreds more.
We had a brilliant day experiencing our first Big Christmas Press Show. We had a constant stream of attendees visiting our stand, all extremely engaged and ready to hear more about our Christmas offering. The pre-show experience was clear and calm with information communicated as and when it was relevant to receive. Overall we really enjoyed the experience and found it a great way to engage with press ahead of the Christmas season.
I don't bother with many events but this one is consistently worth my time, lots of stories.
I’m still buzzing after the event and the exec board were delighted by how it all looked and the outcome of the event itself. We are absolutely coming back next year– 100%! Thank you once again for welcoming us, hosting us and being truly fantastic in every way possible.
The Big Christmas Press Show is not only the official start of Christmas planning for me but also, in terms of connections made and content ideas gathered, the most productive few hours of my year. Post-covid with most of us working remotely, the big question with these kind of events is always 'is it really worth the time away from my desk' and every year it absolutely is. I've met many PRs over the years at this show who I now work with regularly, but every year I come back buzzing with ideas on the shape of our content plans for the next few months. Also, it's just festive and fun!
We absolutely love attending the Big Christmas Press Show each year, and we thoroughly enjoyed our experience! The team at CIJ Group are so helpful, and the event has allowed us to connect with amazing journalists and influencers. We've seen some fantastic coverage as a result of the show, and we'd highly recommend it to any brands and PRs!
