The Big Christmas Press Show continues to be a springboard for brands and retailers to secure Christmas coverage amidst the golden quarter. It is annually attended by over 700 media and 60+ brands and retailers showcasing their latest releases ahead of the year's Christmas season.
Some of the beauty brands and retailers it has supported include:
Following the most recent The Big Christmas Press Show, B&M’s 3 in 1 hair tool received coverage in The Sun exclaiming “beauty fans go wild” for the product and crowning it to be "the best dupe” for a popular favourite.
Woman Talking and Alt A Review both featured Cloud Nine and Remington in their publications after getting hands-on with both companies and their products at The Big Christmas Press Show. Other coverage for our brands in attendance included ITV Regions and BBC Breakfast and as the countdown to Christmas ramps up the coverage continues to roll in for these household beauty brands and retailers.
The Big Christmas Wishlist Awards, exclusive to The Big Christmas Press Show, shortlist the top products ahead of Christmas. These span 12 categories including ‘Beauty & Self Care” and are judged by 8 industry experts and celebrity judges including, Ollie Locke, Kate Hardcastle and Rosie Nixon.
The Big Christmas Wishlist Award winners and esteemed judge's picks are unveiled at the show during an awards ceremony and are then sold into the press. This year Beauty & Grooming brands Cloud Nine and Remington were two of the top winners which have since received coverage in multiple national publications as a result. Good Housekeeping were among the publications to attend the show and feature many of our clients.
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Remington, Cloud Nine, B&M, Nicky Clarke, Mad Beauty, Baylis and Harding
Glamour, Fabulous Magazine, HELLO!, Prima, Stylist, Vogue, OK!, Cosmopolitan, Heat, BBC, Closer, IndyBest, Sheerluxe, Woman & Home, ITV This Morning, GMB, The Guardian
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The 700+ strong media in attendance comprised senior editors, writers, broadcasters, influencers and more from titles such as Glamour, Fabulous Magazine, HELLO!, Prima,Stylist, Vogue, OK!, Cosmopolitan, Heat, BBC, Closer,IndyBest, Sheerluxe, Woman & Home, ITV This Morning,GMB, The Guardian and hundreds more.
This is the only event where I can see a multitude of excellent brands and products to share with, and delight our huge range of magazine audiences.
We absolutely love attending the Big Christmas Press Show each year, and we thoroughly enjoyed our experience! The team at CIJ Group are so helpful, and the event has allowed us to connect with amazing journalists and influencers. We've seen some fantastic coverage as a result of the show, and we'd highly recommend it to any brands and PRs!
I don't bother with many events but this one is consistently worth my time,lots of stories.
A fantastic PR event, enabling us to showcase products to key journalists and influencers in the space of a day. The show provided valuable networking opportunities and the perfect platform for us to build relationships and generate buzz around our brand and products.
This event is always a highlight of my year. Such a great use of my time and a wonderful opportunity to discover new brands and catch up with PR contacts in person. The event is extremely well organized from start to finish.
