Event in Numbers | 1 hour 30 mins | 24 national media | 10 brands and retailers
The joy of Christmas is brought to life by children, so this week we hosted our bumper Christmas Toys & Games Power Pitching press event. This bigger bumper event made room for 10 brands and retailers, and 24 national media, who were all eager to set their eyes on the latest and greatest toys and games, set to be a huge hit this Christmas.
Proudly spotlighting their products were;
Build-A-Bear
Smyths Toys
Learning Resources
My 1st Years
Character Options
JoJo Maman Bébé
Yoto Player
Outsmarted
Jazwares
Clementoni
The national media in attendance, gaining inspiration as they collate their Christmas gift guides, were; Mother & Baby, Good Housekeeping, ITV Good Morning Britain, The Independent, Country Living, HELLO!, iweekend, PA Media, My Baba, The Sunday Times, Reach PLC, Prima, The Parent Edit and more!
The media were on the hunt to see everything from toys for big kids to eco-friendly British-made products, games for the whole family, to products above £20, and everything in between. The brands and retailers provided exactly that and feedback from the event was glowing!
Good Housekeeping - “Best one yet — a great range of brands and toys. I'll be able to feature loads.”
Netmums - “I think this may have been the best one yet; I felt like there was a good range of products and price points and a lot I could see being featured. I also thought mentions of Amazon sales eg Yoto 20% off Prime, were really useful.”
Learning Resources - “As always, the Power Pitching event did not disappoint. The team at CIJ Group always ensures that each Power Pitch runs seamlessly, and I always feel confident that the tech side of the pitch will be perfect - one less worry, so we can focus on presenting. The media are always of great calibre and receptive.”
Closer - “The most fun, productive, and useful session. I honestly don't think it could be improved; it was so efficient, and I basically got the gift guide sorted with the brilliant array of brands. Thank you!”
My Baba - “The online press event ran seamlessly, delivering a smooth and engaging experience that highlighted the offerings from each brand perfectly.”
PA Media - “I would consider featuring them all!”
For more information on our series of upcoming Power Pitching events, including Christmas Mother & Baby, Christmas Home & Gift, Tech & Gadgets, Black Friday, and more, then get in touch via email at aimee@cijgroup.co